Saturday, October 24, 2009
I had not really planned on taking up this topic, but it doesn't seem to want to die. Sarah Palin will be going onto the Oprah show. The episode will air the day before her book comes out for release. Palin fans are upset that she would go on the show after not being invited during the election. Oprah fans, who are not conservatives, are upset that she would give "that" woman the time of day.
It is easy to see why Oprah would have her on. Since the time of her open expression of love for all things Obama her ratings have gone down. This may very well not be connected, but I have feeling that they are. Many stay at home moms are conservatives. Stay at home moms must be a pretty large part of her audience since if you are working 9-5 you’re not home to watch.
Oprah fans are very, let's say, committed. I know someone who uses her DVR and has an Oprah marathon every weekend. She reads every book that Oprah recommends, gives to the charities that Oprah features on her show. She is a total fan, and would probably faint if she were ever to meet her.
I have watched her show in the past. I also will admit to reading a few of the books that she has recommended. While reading those books, I have found many of them to be depressing, so I have stopped. Someone in my life actually appeared on her show a few years back. I think that was the last time I watched it in fact. I don't dislike her show; I just don't think the topics have much relevance to my life.
Oprah had never in the past talked about her politics. If it was an interest for her, she kept her beliefs to herself. This is a good thing. She obviously has a great deal of influence with people. Oprah's more liberal fans are outraged that she would give Gov. Palin such a platform to hawk her new book.
Fans of Sarah are just as committed as Oprah's. People felt that since Oprah had opened herself up and publically backed Barack Obama, she, for balance sake, should have had on Sarah Palin. Especially since immediately following the announcement of her candidacy, she was the hot ticket for the big interview.
Let's be honest here, Oprah is not a reporter. She doesn't have to be fair or balanced. It is her show, and if she chose not to have candidates on, that is her right. She didn't have the Obama’s on once he won the nomination. So in reality she was being fair. So the Sarah side needs to get it over it. If they didn't like it, they could stop watching.
It appears that many people did. As I said her ratings have slumped since last summer for the first time in her shows history. So Oprah's fans need to get over it too. Oprah will get the conservative/independent audience that is interested to see how she handles herself. Her ratings will greatly improve that day. It is very possible that people that stopped watching her show for this reason may start watching again.
This is about money. Oprah needs ratings, and Sarah has a book tour to conduct. In most cases book deals require a certain amount of personal appearances. This is a help to them both. Everybody just needs to get over themselves. They are doing their jobs.